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The Link Shortener Built for Growth

Create branded links, track real-time conversions, and optimize your marketing ROI. The intelligent shortener for modern teams.

Start Protecting Links How it Works
βœ“ 99.99% Uptime βœ“ GDPR Compliant βœ“ No Credit Card Required
The Growth Engine

Stop Guessing.
Start Optimizing.

Ad platforms only tell you half the story. xfwd gives you the full picture: from the first click to the final sale, and everything in between.

Don't just shorten links. Supercharge them. Ensure every click lands on a working page and contributes to your bottom line.

πŸ“ˆ Teams using smart link management see:
+20-30% ROAS improvement

active_protection.log
[10:42:01]
Click from Instagram Bio (Mobile)
[10:42:04]
Destination: /shop/summer-collection 🟒
[10:42:45]
Conversion Event: "Purchase" πŸ’°
[10:42:45]
Value: $124.50 | Attribution: Direct
πŸ“ˆ ROI optimized in real-time
Automated Revenue Protection

Smart Link Management

01

We Analyze

Continuously scanning your destinations for performance issues, stock availability, and page health.

02

We Optimize

Instantly identifies interruptions or stock-outs and triggers your pre-defined traffic rules.

03

We Redirect

Traffic is seamlessly routed to your best alternative offer or category page, ensuring every click has value.

04

We Track

Every conversion is recorded. Measure ROI, revenue attribution, and optimize your campaigns in real-time.

Who Needs xfwd?

E-Commerce Brands

Understand exactly which products and influencers are driving revenue. Track the full customer journey from click to purchase.

βœ“ Real-time Revenue Attribution

Media Buyers

Stop flying blind. Optimize your ad spend based on actual conversion data, not just clicks. Scale your winners faster.

βœ“ Maximize ROAS

Creators & Affiliates

Turn your "Link in Bio" into a powerful analytics tool. Prove your value to brands with verifiable click and conversion data.

βœ“ Professional Analytics

Everything You Need

Conversion Tracking

Measure the exact ROI of your links. Track signups, purchases, and leads directly from your dashboard.

A/B Testing

Run experiments with built-in sticky sessions to ensure users always see the same variation.

Real-Time Analytics

Granular data on clicks, referrers, devices, and countries. Exportable and actionable.

Team Collaboration

Invite teammates, manage permissions, and share link management without sharing passwords.

Custom Slugs

Create branded, memorable links like xfwd.link/summer-sale instead of random characters.

Blazing Fast Redirects

Built on high-performance infrastructure to ensure your redirect adds negligible latency.

Stock & Uptime Guard

Automatically redirect users when a product goes out of stock (Amazon & Shopify) or when the site goes down.

QR Code Generation

Automatically generate QR codes for every link, perfect for offline-to-online marketing.

Scheduled Redirects

Automatically change link destinations at specific dates and times. Ideal for time-sensitive campaigns.

Geo Targeting

Route traffic with surgical precision. Send iOS users to the App Store and German traffic to your DE specific landing page.

Device Targeting

Send mobile users to your app and desktop users to your web portal. Optimize the experience for every screen.

Smart Link Rotation

Distribute traffic to multiple destinations based on weighted percentages. Perfect for load balancing.

Simple Pricing

Start protecting your revenue today. Unlimited links available on Professional plans.

Free Sentinel

€Free/mo
(VAT excluded)
  • βœ“ 10 Active links with qrcode
  • βœ“ Up to 1 Active Protection
  • βœ“ Check frequency: 60 min
  • βœ“ Unlimited Clicks
  • βœ“ Custom Fallbacks
  • βœ“ Detailed Analytics

Starter

€9/mo
(VAT excluded)
  • βœ“ 200 Active links with qrcode
  • βœ“ Up to 2 Active Protection
  • βœ“ Check frequency: 60 min
  • βœ“ Conversion Tracking
  • βœ“ Unlimited Clicks
  • βœ“ Custom Fallbacks
  • βœ“ Detailed Analytics
  • βœ“ API Access
  • βœ“ Detailed Analytics
MOST POPULAR

Professional

€99/mo
(VAT excluded)
  • βœ“ Active links with qrcode
  • βœ“ Up to 10 Active Protections
  • βœ“ Check frequency: 30 min
  • βœ“ 1 Team
  • βœ“ Conversion Tracking
  • βœ“ Unlimited Clicks
  • βœ“ Custom Fallbacks
  • βœ“ Detailed Analytics
  • βœ“ API Access
  • βœ“ Detailed Analytics

Enterprise

Custom
  • βœ“ Higher Active Protection
  • βœ“ Reduced Check Interval
  • βœ“ Unlimited Teams

* Active Protection monitors HTTP status codes (e.g. 404, 500), basic Shopify pages, and Amazon product listings.

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Frequently Asked Questions

How does xfwd boost my ad revenue?
By combining Smart Monitoring and Conversion Tracking. We ensure zero budget is wasted on broken links, and we give you the attribution data to scale the ads that are actually generating sales.
How does the link monitoring work?
Our nodes automatically check your destination URL (up to every 2 minutes). If a page returns a 404, 500, or "Out of stock", we instantly switch the destination to your fallback URL to keep the traffic flowing.
Does it utilize a 301 or 302 redirect?
We use appropriate redirection status codes. By default, it's a 302 (Found) which is best for temporary redirects or tracking links, ensuring that the original SEO juice isn't permanently transferred if you plan to fix the original link.
Can I use my own domain?
Custom domains are coming soon! Currently, all links are shortened with our premium short domain xfwd.link.
What counts as an "Active Link"?
Any short link you've created that is currently enabled and redirecting. You can archive or delete links to free up space.

Ready to scale your campaigns?

Join smart marketers and agencies who optimize their growth with xfwd.link.